Hello! I want to show you some of the meanings behind each color. It is really important to take them into consideration when creating a brand or advertising for it, since each color has a lot of power at the time of people’s purchase decision, as well as giving us to understand certain emotions or meanings.⁣

I also wanna share some interesting facts about colors:

84.7% of consumers say that color is the first reason they buy a particular product.⁣

Color can increase brand recognition by 80%.⁣

Color ads are read 42% more than the same black and white ad.

YELLOW:

It symbolizes optimism, creativity, joy, attention, warmth, enthusiasm.

ORANGE:

Kindness, joy, friendship, confidence, energy, fun.

Perfect for restaurants and food related brands.

GREEN:

Nature, growth, organic, youth and relaxation.

BLUE:

Peace, trust, cold, intelligence, truth and strength.

PURPLE:

Creativity, imagination, wisdom, spirituality.

Would you like me to give you some tips and examples on how to use them? Or maybe I can tell you more about other colors. Let me know! You can leave a comment down here or get in touch via email or through my IG account @soydoslunas.

Maggie

Welcome!

Hello! I’m Maggie and I am a graphic designer and the creator od DosLunas, a graphic & web design.

In this blog I want to share with you some tips, advice, experiences and knowledge that I hope will be very useful to you and your brand.